About Us

Sweet Addiction

Turning a passion into a sweet little empire

Sweet Addiction began in 2020, during a time of uncertainty for our family - just like it was for so many others. The world had slowed down and my husband had just lost his job. We were trying to figure out how to bring in some extra income and I kept coming back to one thing: I always loved making treats for my children’s birthday parties. Maybe that was the place to start?

We launched with dipped Oreos, pretzels and—thanks to perfect timing—the wildly popular hot chocolate bombs. That viral craze took off fast. Orders started rolling in and just like that, we were running a busy little treat business from our kitchen. We were having fun with it and riding the wave, not knowing exactly where it would lead, but loving every minute of it.  

During that time, I stumbled across cookie decorating videos and I was instantly HOOKED. There was something mesmerizing about watching a perfect royal icing flood. It was soothing and therapeutic. I started diving into research: how to bake the perfect sugar cookie, where to buy tools, how to master royal icing etc. I watched endless tutorials (after all, we had nothing but time) and ordered decorating kits from fellow cookie artists so I could practice hands-on.

I quickly learned two things: it was much harder than it looked and I was not naturally good at it. But I was determined. I kept practicing behind the scenes, while continuing to sell our dipped treats. I refused to release the cookies to the public until I felt I was truly ready.

For a long time, I believed there was some secret all the experienced cookie decorators were keeping. But one day, it finally clicked: there was no secret. You just have to practice. With every set, I got a little better. Every order taught me something new. Slowly, I started offering basic designs and themed sets, especially for my kids’ birthday parties. Their cookies became a tradition and before long, guests were asking where they could buy them. The business began shifting. Cookies took center stage and I was thrilled.

As things grew, my husband and I began talking about expanding even further. I had this dream of offering decorating supplies and cookie cutters - everything a home baker or fellow cookier might need. But between full-time jobs and weekend cookie orders, we constantly found ourselves asking: When would we ever have the time? Expanding felt like the ultimate goal.........just one we’d have to keep putting off.

In April 2023, we added a new twist to the business: freeze-dried candy. We wanted to continue growing and evolving Sweet Addiction with unique products. So, we invested in a freeze dryer and dove into learning everything we could about the process. After a lot of trial and error, our first batches were a hit. These crunchy, flavor-packed treats are now a staple in our shop and a fun addition to our lineup.

Then everything changed.

On April 25, 2024, I received notice that I was being laid off from my job of 23 years. It was a complete shock - devastating, even. I loved that job. I poured my heart into it, gave it everything and built relationships that, at the time, I truly believed meant something. I thought they were built on loyalty, trust and mutual respect. But I was sadly mistaken. In the end, those connections proved to be hollow. That realization added a different kind of pain to the loss - one I never saw coming. The grief hit hard. I cried every day, for months. I felt lost, disoriented and unsure of what would come next.

And then - slowly - I started to feel something else: CLARITY. Maybe this was the push I needed. We had dreamed for so long about taking Sweet Addiction to the next level… and now I finally had the time. I decided to go for it.

I started researching 3D printers and how to design and make cookie cutters. Once again, I found myself watching hours of tutorials, experimenting, failing, tweaking settings and most importantly, LEARNING. A fellow cookier kindly helped me make my first cutter (Thanks Kathy 🙂). From there, I kept going until I finally created cutters I was proud of. Cutters that I knew I would buy myself. Cutters that I am proud to sell.

We are still in the early stages of this new chapter, but we are here and we are building something special. Sweet Addiction has always been more than just sweets. It’s about creativity. It’s about resilience. And it’s about not giving up - even when things get hard.

💕Thanks for being here and supporting our journey. We’re just getting started 💕